— VOLKSWAGEN
"Meet the Passat"
— ROLE
Art Direction
— AGENCY
Mirum South Africa
Test-drive the new Passat by ordering it right in the Uber App.
We created a stunning key visual showing off the new Passat and a corresponding digital campaign leading consumers to test-drive the car using the UBER app.
— GROLSCH
"Green Light District"
— ROLE
Art Direction
— AGENCY
Ogilvy South Africa
Come down to the Grolsch Green Light District art festival. Be inspired to experiment with creating your very own light art!
What's the best way to introduce a light art festival? Well, make the ad using light art of course. Or rather procure the services of the world famous "Mak1one" graffiti artist to do it for you!
— NEDBANK
"Connected Wealth"
— ROLE
Art Direction
— AGENCY
JWT South Africa
It’s such a pleasure when your stockbroker understands all the different sides of you.
We developed this social media campaign to visually demonstrate the “different sides of you” by portraying the models as literally multi-faceted.
— VISA
"Leonard the deer"
— ROLE
Art Direction
— AGENCY
BBDO Moscow
Our travel rewards are luxurious enough to satisfy the most aristocratic tastes. Including our mascot, Leonard the deer.
We invented our fussy and hyper critical character, Leonard the deer to add a warm, family friendly character to the brand. Our team contrived the scenarios he might find himself in while enjoying the Visa Premium offerings.
— UNLIMITED
"Creative Testing Report"
— ROLE
Creative Lead
— AGENCY
UNLIMITED UK
Testing your creative for emotional, subconscious response to your brand stimuli is key for your bottom line.
We decided on a paper craft route mixing portraiture and landscape visuals to depict the psychological nature of the content of the report.
— UNLIMITED
"The Multisensory
Report"
— ROLE
Creative Lead
— AGENCY
UNLIMITED UK
Our Human Understanding Lab discovered that customers spend more when all of their senses are stimulated during the shopping experience. Download our report and apply our findings to your business to drive sales.
We used footage that depicts the stimulation of all the 5 senses as well as sensory icon motif to tie the look and feel of the campaign together.
— NEDBANK
"Sustainable Growth Banners"
— ROLE
Art Direction
— AGENCY
JWT South Africa
NEDBANK wins the ESG Global Innovator Award.
We created this campaign to celebrate Nedbank's environmental achievements by portraying various green energy systems as upwardly trending graphs.
— NEDBANK
"Amex Greenbacks"
— ROLE
Art Direction
— AGENCY
JWT South Africa
We created a banner campaign to encourage consumers to increase their Amex spend to get cash back and win Greenbacks,
We used simple bright 3D objects to represent the consumer expenses.